Even though it wasn’t originally referred to as “advocacy,” the concept goes way back—to, at the very least, the mid-18th century. At the time, a British Parliamentarian named John Wilkes, a champion of individualism and free expression, publicly advocated for reform on a number of issues, among them the right to vote and religious tolerance. […]
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Advocate Acquisition, Lead Generation for Public Affairs Campaigns
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Post-Action Follow-Up That Moves Votes, Cadence, Personalization, Metrics
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Preparing for State Sessions: Digital Advocacy Strategies to Influence Legislation
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